Tesla Motors is an electric car manufacturing company based in California, America. Company is widely known by very Famous, ELon Musk who is presently chief executive of Tesla. The company operates multiple production and assembly plants in America. Tesla has produced many famous car models which include Model Y, Roadster (2020), Model S and Model X, etc. The company is very famous for adopting the latest technology and its innovation. Its co founder Elon musk is very passionate about innovation and also owned SolarCity and SpaceX, both are Innovative companies. Tesla was founded in 2003 by Martin Eberhard Marc Tenpennin, but in Series A funding, Elon Musk was lead investor, they are allowed to call themself as a Co Founder of Tesla. Tesla ranked as number plug-in passenger car seller and manufacturer with a share of 12% in toal plug-in cars selling. Tesla is not a profitable company,company generated some profits in some quarters but never had any profit year. The reason behind their loss is they work on latest technology who need to approve in the market, but in the long term Tesla can become a Profitable company because other cars will not sell in future due to finishing of fuel, electricity is a renewable energy that’s why in future only electrical car will be sold and Tesla earned early adopter advantage.
Tesla is started by two engineers named Martin Eberhard and Marc Tarpenning in 2003. The name of Company Tesla is inspired by Engineer Nikola Tesla. In Series A funding of company Elon Musk joined the company, he is the lead investor in Series A Funding and allowed to call themselves as a Co Founder of the company. The main objective of Tesla is to produce an electric vehicle that can be better and quicker than a gasoline car. The company launched its first Product in 2008, Roadster. The company produces Model which is the world’s first premium class electrical sedan. Elon Musk took a great role in the design of a Roadster. Elon Musk also leads investors in Series B Funding. In the Series C Funding of the company, many great Entrepreneurs join the company which includes Segey Brin & Larry Page (Co Founder of Google), Jeff Skool ( Former President of Ebay). In 2015, Tesla Expanded its Product range to Model X that holds a 5 Star rating in Safety. In 2016, Tesla introduced and Model and later Semi Truck. The company is continuously working on the production of High-Quality environment-friendly Vehicles at a low cost.
Tesla is working on electrical Vehicles. So far the Company has launched Model S, Model X, Model 3, Model Y, Semi Truck, Tesla Pickup Truck, and Tesla Roadster. All these models of electric vehicles are available in the market for Purchase. Company’s manufacture Electrical cars in which electric motor, battery pack and battery chargers are developed by Tesla and other materials will be imported from other Suppliers. The company’s other Work is designing the electrical vehicle, Research and Development, Software Development and Sales Marketing. After Production of Cars company directly sells to customers through its distribution channel. Company’s distribution Channel includes Retail Stores, Self Service online Store, and some partner channel. The company also sells solar systems to Commercial and Residential Consumers.
Tesla has an established brand in the market for is recognized for the electrical vehicle. The company’s Revenue Model includes three major components which are Sales of Electric Vehicles, Servicing and Charging of Vehicles. Tesla is using Direct Sell methods in which a company sells its vehicles on company owned showroom and supply through its international distribution channel. The company also has a self-service online store. The company also owned Service Centers in which the company provides service for Electric Vehicles. Tesla also creates a super Network of Charger in which Drivers fully charger for 30 minutes in free. The reason behind these Charging Networks is people can charge their vehicles while on the go and it will help them to adopt electrical vehicles.
| Website | https://www.tesla.com/ |
| https://www.facebook.com/ | |
| https://www.linkedin.com/company/tesla-motors/ | |
| https://twitter.com/account/access | |
| Contact Email | reservations@teslamotors.com |
| Categories | Automotive, Autonomous Vehicles, Electronics, |
| Headquarters Regions | San Francisco Bay Area, Silicon Valley, West Coast |
| Founders | Elon Musk, JB Straubel |
| Operating Status | Active |
| Funding Status | IPO |
| Number of Employees | 10001+ |
| Legal Name | Tesla, Inc |
| IPO Status | Active |
| Company Type | For-Profit |
We have already discussed the business model of Tesla. The company is working on very innovative Ideas in Automobile Industry. The automobile business is very high capital centric business.Thus it requires a lot of money to run this type of business. The need for finance is very big for companies like Tesla. Tesla raised $19.9 Billion dollars. Elon Musk, who is CEO of Tesla’s funding also includes in this funding amount. In SeriesA round of funding, Elon Musk was lead Investor. He also invested in other funding rounds of Tesla. Tesla also launched its IPO in June 2010 on the Nasdaq Exchange. The Company offers share at a price of $17 per share and raised $226.1 Million from IPO. On the first day of listing on the Stock Exchange, Tesla’s share is closed at $23.89. Its share currently trending for $510 per share.
| Investor Name | Funding Round |
| Shanghai Pudong Development Bank | Post-IPO Debt-Tesla |
| China Construction Bank | Post IPO Debt Tesla |
| Industrial & Commercial Bank of China | Post IPO Debt Tesla |
| Agricultural Bank of China | Post IPO Debt Tesla |
| China Merchants Banks | Post IPO Debt Tesla |
| Tencent Holdings | Post-IPO Secondary |
| Goldman Sachs | Post IPO Equity Tesla |
| Bank of America | Post IPO Equity Tesla |
| Deutsche Bank | Post IPO Equity Tesla |
| Citigroup | Post IPO Equity Tesla |
| CEO | Elon Musk |
| Senior Software Engineer | Terence Pae |
| Operations Commodity Manager | AJ Vandermeyden |
| Chief Accounting Officer | Vaibhav Taneja |
Tesla has also acquired some organization to run its business more successfully. Tesla has acquired 6 organizations.Their first acquisition was Riviera Tool LLC who is the manufacturing of the stamping die system. Tesla acquires SolarCity for $2.6 B. SolarCity is a big company who provide Solar energy services to homeowners, business and government. The following are the list of acquisitions made by Tesla.
| Acquiree Name | Price |
| Deep Scale | Not Disclosed |
| Maxwell Technologies | $218M |
| Perbix | Not Disclosed |
| Grohmann Engineering | Not Disclosed |
| SolarCity | $2.6 B |
| Riviera Tool LLC | Not Disclosed |
Tesla is expanding their business very quickly to other countries and working very large projects.
Like all other Companies, Tesla also facing great competition. Tesla is mostly competing with General Motors, Ford Credit & Hyundai Motor . Tesla’s estimated revenue is $25.1 Billion annually. General Motor is a major Competitor of Tesla, is also a Us Based manufacturer and marketer of Vehicles. General Motors generate $144.1 Billion annually. Ford Credit, manufacturer and distributor of car and SUV is also competing with Tesla. Ford Credit is generating more than $158 Billion per year. Hyundai Motor, a Japan based company who is especially known for the manufacturing of automobiles and Motor Cycles is also competing with Tesla.
In simple words, Over-burdening your brain with the information about the topic for which you’re…
Summary Observing closely is the action of analysing things in detail. More people have the…
A competency framework is one of the most talked-about subjects today in the field of…
Gagne’s nine levels of learning provide a grade by grade technique that can assist managers,…
Anger is an emotion that you feel or express when you think something or someone,…
Many experts use Blake Mouton to analyze their team’s performance because the Managerial Grid provides…