How Virgin Group Earns | Virgin Group Case Study

Do you know how Virgin Group Created more than 200 Branded Company? 

Virgin Group is a World famous Investment focus company and world-recognized International Brand.

Virgin Group is founded by Richard Branson whose net worth is 430 Crore USD.

It is currently working in more than 35 countries across the Global.

Last year, Virgin Group reported $21.1 Billion in revenue. 

So let’s read the Case Study of the World famous Company Virgin Group. In this case study, we will discuss how Virgin Group Started and how much profit they will make per year. 

1. About Virgin Group

Virgin Group Ltd is a British Based Investment focused company founded in 1970. The Virgin Group is the world’s leading investment group and most recognizable brands in the world.

The Company has invested in many sectors like travel, tourism and mobile etc. The company has more than 69000 employees in more than 35 Countries.

The company is founded by Richard Branson and the company Virgin Group is managed by Virgin management who is supported by Richard Branson Family and responsible for the growth of the Richard Branson.

The Company Generate more than £16.6 Billion in revenue annually. The Company has 53 million customers worldwide.

There are more than 60 Virgin Companies worldwide. The company has a diversified grouping of more than 2,00,000 privately held companies. 

Virgin Group Case Study

2. How Virgin Group Started 

The Virgin Group has been started with an idea of mail record to help the Magazine companies.

The Virgin group is started By Richard Branson and Nik Powell. Both consider themselves in A Virgin that they named their company Virgin Record. The first recording produced by record by Virgin record was Tubular Bells stayed on UK Chart for 247 Weeks.

The Virgin Records grew up and turned to Virgin Music one of the top 6 record companies in the world. In 1984, he decided to expand their business and acquire the Voyager Group travel company.

In 1985, they started Virgin holidays. In 1992, Richard Branson’s company faces some financial crisis, but Richard Branson never lose their hope at that time and They Started Virgin Radio in 1993.

He also launched Virgin trains in 1997, who became the most criticised company in a year.

In 1998, they launched Virgin Mobile. In 2004, they launched Virgin Galactic who operates in Spaces. 

Virgin Group Case Study

3. What Virgin Group Do

 We know that Virgin Group is an investment-focused company thus Virgin group has many Subsidiaries Companies invested in several companies.

Virgin Group has Virgin Active, Virgin Atlantic, Virgin Books, Virgin Care, Virgin Mobile, Virgin Connect, Virgin Holiday, Virgin Radio and Virgin Racing etc.

All these companies have their business model and stream of revenue. For Example, Virgin Books is a book publishing company who publish books.

Thus the revenue model of  Virgin Group is very simple they generate revenue from All their subsidiaries companies.


Virgin Active20%Health, Gym Chain
Virgin Atlantic51%Travel, Airline
Virgin Australia Holdings8%Travel, Airline
Virgin Books10%Publishing
Virgin Care100%Health
Virgin Connect15%Travel, Airline
Virgin Experience Days80%Hospitality
Virgin Galactic33%Travel, Aerospace
Virgin Holidays51%Travel, Tour Operator
Virgin Hotels100%Travel, Hotel Chain
Virgin Hyperloop One Travel, High-speed rail
Virgin Limited Edition100%Travel, Hotel Chain
LimeBike100%Travel, Motorbike Taxi
Virgin Media0% with 100% ownedCommunications
Virgin Megastores100%Retail
Virgin Mobile100%Communications
Virgin Money UK13% Banking
Virgin Oceanic Travel, Undersea
Virgin Orbit33%Aerospace
Virgin Pulse100%Business Services
Virgin Racing100%Motorsport
Virgin Radio100%Entertainment, Radio
Virgin Rail Group51%Travel, Trains
Virgin Sports1%Sports
Virgin Trains the USA Travel, Trains
Virgin Unite100%Charity
Virgin Startup100%Charity
Virgin Vacations100%Travel, Tour Operator
Virgin Voucher100%Retail
Virgin Voyages49%Travel, Cruise line
Virgin Group Case Study

4. How Much Profit Virgin Group Make

Virgin Group is a group of various companies.

Revenue and Profit of Every company are different but in this post, we will discuss the total revenue of the Virgin Group.

The virgin Group generates 1660 Crore Great Britain Pound.

5. SWOT Analysis 

SWOT is a term in business in which we analyze the Strenght weakness Oppturnities Threats of a business. The SWOT Analysis of  Virgin Group is following


  • Great Leadership By Richard Brandson Who takes the Company to the next level
  • Richard Branon used Effective marketing strategy to promote their business


  • The company has a lack of focus on one product or service 
  • The company face Financial Problem in Virgin Atlantic


  • The finds and utilize the new source of competitive advantage
  • Investing in undermining economics likes India and china


  • Leadership issue after Richard Branson
  • Financial Problems due to investing in risky businesses
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7. Fun & Facts


CategoriesFinancial Services, FinTech, Venture Capital
Headquarters RegionsEuropean Union 
Founded Date1970
FoundersRichard Branson
Operating Status Active
No. of Employees10001+
IPO StatusPrivate
Company TypeFor-Profit

8. Management Team of Virgin Group 

Virgin Group is started by Richard Branson who was a great Entrepreneur. Richard born July 18, 1850, In Surrey, England.

They struggled a lot in their school life and that’s why they dropped the School at the age of 16. A decision of creating Virgin Records lead him to a great Entrepreneur.

Here is the team of Virgin Group who successfully run the empower of Virgin Group. 

Founder Richard Branson
CFOAmy Stirling
CEO Josh Bayliss
Chief Brand Office Lisa Thomas

9. No. of Exist

Virgin Group has total 8 exist which includes most noticeable Square, Virgin Pulse, and many more.

List of Exists

SquareFinance, Fintech
Virgin PulseConsumer, Health Care
Free nowApps, Mobile
RingConsumer Electronics
Virgin AustraliaTravel, Air Transporation
RingHome security
ZOZIE-Commerce, SaaS
SideCar TechnologyApps, B2B
PikumSports, Web Development

10. Acquisition By Virgin Group 

PikumMarch 1, 2008
Circle LendingMay 17, 2007

11. Investments of Virgin Group

The Virgin group has made a total of 43 Investments. The list of their investment is following 

Organization NameDateMoney Raised
Sofar SoundsMay 22, 2019$25 M
Loan SnapJan 29, 2019$4.7 M
Loan SnapJuly 20, 2018$8 M
wi GroupJan 30, 2018
BitpayJan 2, 2018
Virgin Hyperloop OneDec 18, 2017$50 M
Transfer WiseNo 2, 2017$280 M
ClasscraftSep 5, 2017$2.8 M
Memphis MeatsAug 23, 2017$17 M
Blockchain June 22, 2017$40 M

12. Competitors Of Virgin Group  

The Virgin Group has major 3 competitors to compete with. Although Virgin groups hold companies in various sectors.

Thus every company has different competitors in its industry. Their first major competitor is BT who provide communication services to the consumer and business sector worldwide.

Their second major Competitor is Airtel Company who offers Voice calling, messaging and data services.

Their third major competitor is American Airlines who provide travel services to global. 

13. Marketing Strategy of Virgin Group

Virgin Group Investment team mainly focuses on these 5 core consumer sectors:- Travel & Leisure, Telecom & Media, Music & Entertainment, Financial Services and Health & Wellness. The aim is to give long term capital investment to these sectors.

The company provides value to investments in 3 ways :

  1. Track Record and Sector Expertise of these 5 sectors 
  2. Experience and understanding of Consumer Behaviour, Marketing and Brands
  3. A strong network of Investors, Management teams and alumni

Virgin Group is also an active technology-focused venture investor. It has 24 Million+ visitors on social media in a year which is gained due to Marketing Digitally. If You want to gain your digital customers through Digital Marketing, You can contact Lapaas Digital Marketing Team.


  1. Virgin Atlantic cuts 1,150 jobs amid $1.6B rescue plan.
  2. US Passenger Train Service Cuts Ties With Virgin Group.
  3. Bain Capital becomes the new owner of Virgin Australia after creditors agree to $3.5 billion deal.
  4. Richard Branson’s Travel Empire Is Crumbling due to Covid-19. Only Space and Hyperloop Can Save It.
  5. LimeLight Sports buys mass participation company Virgin Sport
  6. .Virgin Hotels Las Vegas Announces World-Class Restaurant Partners. The partners will bring new and unique dining and hospitality experiences to the revitalized property.


Who is the owner of the Virgin Group?

Sir Richard Charles Nicholas Branson commonly known as Richard Branson, A British Bussiness Tycoon is the owner of Virgin Group. In the year 1970, He founded a company as Virgin Record with an idea of mail record to help the Magazine companies. Now It is Virgin Group which consists of more than 400 companies in Different Sectors.

Why the company named as Virgin?

When Richard Branson and Nik Powell founded the company, They consider themselves a Virgin in Business Industry. So they named their company as Virgin.

What is the number of employees of Virgin Group?

Virgin Group consists of approximately 70,000 employees in more than 60 different companies across 35 countries.

Who is the CEO of the Virgin Group?

Josh Bayliss is the CEO of the Virgin Group. He joined Virgin in the year 2005 as the Group’s General Counsel and then became the CEO of Virgin Group in the year 2011.

What is the net worth of Richard Bradson?

Richard Bradson, a British business magnate, investor and the owner of the Virgin Group has 410 crores USD as net worth at the age of 69 years.

How Virgin Group Started | Virgin Group Case Study