What is Flanking Marketing? Benefits, Examples & Strategies

Flanking marketing is a type of marketing in which one company tries to displace its competitors in a peripheral market and try to capture the market segment, which is not well served by the competitor. The company performing flanking marketing, try different strategies to perform the same, and outperform their competitors. In can also be […]

What is Conversion Rate Optimization? Complete Guide

Conversion rate optimization is optimum to use your existing resources and getting more conversion from your existing traffic. This means it is the process of converting more percentage of visitors into payable customers by improving your products, based on user-generated data and your natural marketing sense. TOPICS: What is Conversion Rate? Conversion rate is the […]