Jung’s personality theory- 4 functions and 8 types

Carl Jung was a Swiss psychiatrist and psychoanalyst who founded analytical psychology. Jung’s work was influential in the fields of psychiatry, anthropology, archaeology, literature, philosophy, and religious studies. Jung also worked as a research scientist at the famous Burghölzli hospital, under Eugen Bleuler. Carl jung was initially influenced by Freud, but later he choose a […]

4 steps to build your own unique brand persona | Just like Coca-cola

Do you know what Coca-Cola is? Absolutely, a soft drink brand that serves their drinks all over the world. It is the Brand persona. The image that is created in your mind about Coca-Cola is its brand image. This image is created by Coca-cola with the help of their marketing campaigns, appealing stories, etc. You […]